Mariah Carey just landed in Tel Aviv to represent an Israeli brand

Mariah Carey just landed in Tel Aviv to represent an Israeli brand

Posted on Jun. 26, 2017, at 10:31 am

While the rumors have been circulating for days, Mariah Carey has officially arrived in Tel Aviv a few moments ago! But why is she here? For a concert? No, not at all! This time the American songstress is the guest of an Israeli cosmetics brand who has chosen her to be their international face.

The singer’s holy land journey begins with a press conference where she will announce her collaboration with the Israeli cosmetics brand, Premier by Dead Sea. The next stop will be a photoshoot at the Dead Sea followed by a visit to the labs of the Israeli brand which uses benefits of the dead sea in their products.

According to the online newspaper Jpost.com, the singer is expected to receive nearly 5 million shekels for her participation in this advertising campaign which has already garnered countless headlines.

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